Drive rapid growth and predictable monthly ROI with a custom media & technology package proven to increase conversion efficiency.
- Custom tools suited to your unique business needs
- Data-centric mindset means increased automation and reduced labor costs
- Quick & low-cost iterative testing to drive results
- Direct Response Paid Media
- Landing Page & Checkout Optimization
- Light-Weight Creative Production
Direct response paid media
Our team has more than 12 years of specific expertise with media campaigns specifically designed to drive attributable lift.
What’s Included
- Learning Campaign. Experimental 3-month flight to identify key factors impacting cost per acquisition (CPA)
- CPA Reduction Campaign. Taking what we’ve learned, CDA will run a second 3-month campaign focused on reducing CPA by as much as 75%.
- Ongoing Optimization. From the 6-month mark onwards, we will continue to scale and optimize media spend to futher improve CPA.
- Flat Monthly Retainer. We scale our pricing based on services provided, not the size of your media buy
- Daily Report. Shared spreadsheet with performance metrics
Specialization In
- Subscription Model Clients
- Google Ads
- Tiktok
- SnapChat
- Apple Search
Landing page & checkout optimization
We use an iterative A/B testing process to increase landing page and funnel conversion rates.
What’s Included
- User design and analytics research
- Landing page and checkout process design variants
- Turnkey development
- Analytics integration and testing
Light-Weight creative production
Our creative development team delivers light-weight creative variants; ideal for quick and low-cost experimentation.
To best serve the iterative process, we will reimagine stock and existing media assets, saving you the time and money required for new production.
What’s Included
- Initial set of creative concepts (5-6 recommended)
- Video and static creatives
- Completed asset group for each concept includes all standard design formats for targeted media channels
- Companion copy, headlines, captions, calls to action
- Average 2-3 business days turnaround per concept
deliverables
- original campaign concept
- creative content
- campaign content
- call to action